Thanks to the ease of changing a Twitter profile — the bio, the headshot, the header image and the background image — authors and other digital marketers should frequently revisit their Twitter profiles to keep these vibrant.
Award-winning author Bonnie Bartel Latino is one Twitter participant who does a great job of this. She frequently changes the attractive header image that appears behind her bio (see http://twitter.com/BonnieBLatino) and often changes her bio. Note that she uses the hashtag #sot (support our troops) that I also use — see http://twitter.com/ZimblerMiller
And, yes, the hashtags used in your Twitter bio are hot links. If you click on #sot you will go to a stream of tweets that also have #sot in them.
For my February 2014 monthly book marketing column for the blog of author Joylene Butler I wrote about tips for creating an effective Twitter profile. Click here to get to that post — and then scroll down until you get to the Twitter cartoon.
21 Authors Combine to Promote Via CBS Radio
P.S. And a big shoutout to author Elaine Raco Chase (http://twitter.com/ElaineRaco) for all her efforts to organize this terrific promotion.
© 2014 Miller Mosaic LLC
Phyllis Zimbler Miller is the author of fiction and nonfiction books/ebooks, including TOP TIPS FOR HOW TO PUBLISH AND MARKET YOUR BOOK IN THE AGE OF AMAZON and the romantic suspense spy thriller CIA FALL GUY.