May 22, 2013
Book Expo America (BEA) is in New York May 30 through June 1, and I will be there as the marketing consultant for the book company Booksicals, which is launching a book project in partnership with Coffee Bean & Tea Leaf (CBTL). The MAGIC TEA HOUSE project is more than a new children’s picture book [...]
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May 19, 2013
Author Jean Oram wrote a valuable blog post about why authors should consider creating a tagline for themselves: Author taglines (or even writer taglines — you don’t need to be published to use one!) help readers, editors, publicists (hopefully!), and stumblers immediately recognize what you and your brand and your site is about. It should [...]
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